Our Story
Aura Coffee was created to solve our own problems but we're delighted we can share it with you
Coffee that works for you
Elevate your performance without changing any aspect of your routine.
Explore the Benefits
The Key To Your Full Athletic Potential
Energy
Energy is the foundation of every workout. The coffee we use in our blend has a standardised caffeine content, providing sustained energy without the crash. B vitamins and coenzyme Q10 play a key role in energy production at a cellular level.
Power
Power is the force behind every lift, sprint, or explosive movement. HMB helps reduce muscle breakdown, promoting strength and muscle gains. Getting sufficient vitamin D3 is also important for maximal power output.
Focus
Mental sharpness is just as crucial as physical readiness. Ashwagandha helps reduce stress and enhance focus. The natural combination of coffee and adaptogens ensures sustained mental clarity throughout your workout and beyond.
Endurance
Building endurance means pushing your limits and maintaining performance over time. Beta-alanine buffers lactic acid build up, delaying fatigue, while beetroot enhances nitric oxide production for improved blood flow and oxygen delivery to your muscles.
Hydration
Proper hydration is key to optimal muscle function and recovery. Our blend includes the essential electrolytes potassium, magnesium and sodium, which replenish what you lose through sweat, preventing cramping and ensuring smooth muscle contractions.
Recovery
Recovery is where progress really happens. Tart cherry is rich in antioxidants that reduce inflammation and muscle soreness, while vitamin D3 and K2 support bone and joint health. HMB and zinc aid in muscle repair, helping you bounce back stronger.
Which is Right for you?
OUR BLEND
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BARISTA COFFEE |
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SUPPLEMENT STACK |
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| GREAT TASTE |
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| DEVELOPED FOR ATHLETES |
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| EASY TO CONSUME |
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| NO JITTERS OR CRASH |
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| LASTING BENEFITS |
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| NO ARTIFICIAL FLAVOURINGS OR BINDERS |
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| AFFORDABLE | Just £1.50 per serving | Around £3 per serving |
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Super Coffee, done the honest way
Transparency, quality, accessibility.
Doing it the right way
Our products only contain the highest-quality ingredients.
TrueStart™ Coffee
If you’re reading this, you probably already enjoy the mental performance enhancements that coffee provides. But you may not know that caffeine also helps increase endurance and reduce the perception of effort during exercise (1) (2). We use Barista Grade TrueStart™ Coffee in our blend to please even the snobbiest of coffee snobs. The coffee is mycotoxin free and has regulated caffeine content, making it perfect for athletes.
Vitamin B6 + B12
The B vitamins help ensure you get the most out of your workout by reducing tiredness and fatigue (3). They play a key role in energy production by helping to convert carbohydrates and fats into energy and also support the creation of new red blood cells.
Vitamin D3 + K2
The Batman and Robin of the vitamin world. Vitamin D3 (the sunshine vitamin as we like to call it) helps your body to absorb calcium and Vitamin K2 helps ensure it reaches your bones and stays away from arteries and soft tissues. Emerging evidence suggests sufficient Vitamin D levels may be required for maximal power output (4) (5) (6) and Vitamin K2 may play a role in increasing cardiac output (7).
Electrolytes
Exercise leads to the loss of electrolytes through sweat, so it is important for athletes to top up their electrolyte levels. Our blend includes:
• Sodium: Supports the function of muscles and the nervous system.
• Magnesium: Contributes to the normal functioning of muscles, protein synthesis and helps reduce tiredness and fatigue. Oh, and it also helps keep bones strong and has been found to reduce cramps (8). Not bad.
• Potassium: Potassium helps ensure muscles function properly and blood pressure levels are maintained at a healthy level.
Zinc
A trace mineral with a big impact. Zinc plays an important role in protein synthesis and maintaining healthy bones. It also helps protect cells from oxidative stress and supports the immune system. Zinc has also been linked to improved aerobic and anaerobic power (9) and testosterone levels in men (10) in some studies.
Beta-Alanine
Beta-Alanine is a staple of many athletes’ supplement stack. Known for the tingling sensation it causes, beta-alanine increases levels of carnosine, a lactic acid buffer, in your muscles. So, you can push through that last set or last mile.
HMB
HMB (Beta-Hydroxy Beta-Methyl butyrate) is a naturally occurring compound produced in the body during the breakdown of leucine, an essential amino acid. HMB is growing in popularity within the athlete community due to its potential role in supporting muscle hypertrophy (11).
Ashwagandha
Believe the hype. Ashwagandha has grown in popularity in recent years due to its potential link to reduced stress and anxiety. Experimental studies have also found early evidence of ashwagandha's potential to enhance cardiorespiratory endurance (16) (17) . We’ve added ashwagandha root extract to our blend for those looking to stay focused and track to achieve their goals.
Coenzyme Q10
It may be a new player on the supplement scene, but CoQ10 has been helping humans reach their potential for millennia. That is because it is a naturally occurring compound found in every cell of the human body, quietly playing a vital role in mitochondrial energy production.
Natural Flavorings & Sweetener
We only use flavorings and sweetener that has been derived from plants